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During the Nowruz holidays, Iran experienced a remarkable increase in domestic tourism, with over 36 million trips logged from March 15 to April 4. Deputy Minister of Tourism Anoushirvan Mohseni-Bandpey highlighted this trend, reporting 36,519,671 trips and 60,970,523 overnight stays across various accommodations. Major tourist provinces included Mazandaran and Gilan, while cities like Mashhad and Shiraz were particularly popular. Notably, a 15% increase in school-based accommodations was observed. The Traveling Services Coordination Headquarters aims to enhance policy and authority in tourism matters. Environmental initiatives and road safety improvements were also emphasized, alongside efforts to promote accessibility and sustainability.
Iranian Cultural Heritage Minister Seyyed Reza Salehi-Amiri has called for strengthened collaboration between the Cultural Heritage Protection Unit and the police’s counterterrorism unit, FARAJA, to safeguard the nation’s cultural heritage. During a meeting with Brigadier General Ahmad Reza Radan, he emphasized the importance of protecting cultural monuments as a strategic national mission crucial for maintaining Iran’s identity. Both officials agreed on the need for joint efforts and resource utilization to combat threats to historical sites, highlighting that preserving cultural heritage is a collective duty essential for national unity and resilience amid contemporary challenges.
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Archaeologists in Mazandaran province, Iran, are surveying the ancient site of Surt to establish protective boundaries and a buffer zone, with support from local cultural heritage authorities. Led by Saman Sourtiji, the team includes local archaeologists and village officials. Surt, known for its colorful travertine springs, has historical significance along a route connecting ancient settlements and has evidence of habitation from the Chalcolithic to the 16th century CE. Concerns about illegal excavations and development threaten the site, prompting calls for increased protection and potential UNESCO World Heritage nomination. The project aims to preserve this vital cultural and natural heritage.
Semnan province is set to launch 22 projects during Government Week (September 23-29) to enhance its tourism and handicrafts sectors, led by Bahman Akhlaqi of the Cultural Heritage Department. The initiative includes 17 tourism and five handicraft projects across cities like Shahroud and Damghan, with a total investment exceeding 1,200 billion rials (about $1.3 million). The projects aim to create 225 jobs, fostering economic growth and sustainable employment. Highlights include eco-tourism accommodations, workshops, and traditional crafts shops, all designed to attract domestic and foreign tourists while promoting Semnan’s cultural identity along the historic Silk Road.
Isfahan, known for its rich history and stunning architecture, has faced a 20% decline in tourist stays this year, contrasting with increases in nearby cities like Lenjan and Kashan. Alireza Habibi from the Cultural Heritage Department attributed this trend to effective promotional measures, local festivals, and improved information dissemination. While 2.9 million tourists visited the province, only 10% used official accommodations. Despite the downturn, Isfahan’s allure, highlighted by its majestic buildings and vibrant culture, remains strong. Ongoing efforts to promote tourism are expected to help Isfahan regain its status as a premier destination in Iran.