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UN Tourism Secretary-General Zurab Pololikashvili has highlighted the need for cooperation with Iran to enhance sustainable tourism development, emphasizing Iran’s rich cultural heritage. In a letter to Iran’s Minister of Cultural Heritage, he praised the recent Tehran International Tourism Exhibition for its organizational excellence and role in fostering public-private collaboration. Pololikashvili proposed initiatives like an Urban Tourism Conference in Tehran and increased engagement with UN Tourism affiliates to strengthen ties. He reaffirmed the commitment to constructive dialogue, recognizing Iran’s potential for tourism growth, especially with its UNESCO World Heritage sites, amidst ongoing pandemic recovery efforts.
Kandelous village in Iran’s Mazandaran province, known as “The Lost Paradise,” is a historical and ecological treasure. One of Iran’s oldest settlements, it reflects rich heritage through its charming architecture and preserved essence. The village is famous for its Medicinal Plant Farms, nurturing over 250 species of herbs, and offers visitors authentic Iranian cuisine and vibrant handicraft markets. The Kandelous Anthropology Museum, founded by Dr. Aliasghar Jahangiri, houses over 8,000 artifacts, linking the past with the present. Gaining global recognition, Kandelous is nominated for the UN’s Global Village title and aspires for UNESCO designation, showcasing its cultural significance.
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Iran’s “Tourism Triangle,” featuring Shiraz, Isfahan, and Yazd, was a focal point during Iran Cultural Week in Qatar, highlighting Iran’s rich cultural heritage and tourism potential. Alireza Masah, representing Isfahan, emphasized collaboration among the cities, showcasing their significance in promoting Iranian tourism. The exhibition featured Isfahan’s UNESCO-recognized handicrafts and immersive panels detailing key attractions. A ceremony honored Iranian artists in Qatar, celebrating their contributions and facilitating the sale of handicrafts. Both the Cultural Attaché and Iran’s Ambassador praised the event’s success in enhancing cultural diplomacy and economic opportunities, marking a milestone in promoting Iranian culture abroad.
Iran’s Jiroft, a key site of ancient civilization, is gaining attention from cultural leaders. Minister of Cultural Heritage Seyyed Reza Salehi-Amiri recently emphasized the need to promote its global significance. He highlighted the Konar Sandal archaeological site as a cornerstone of Iran’s cultural identity and announced the International Conference on Jiroft Civilization in 2025 to enhance its historical recognition. Salehi-Amiri also addressed the repatriation of looted artifacts and the establishment of a dedicated museum. He stressed Jiroft’s tourism potential as a significant economic driver, advocating for further archaeological research to uncover its hidden treasures and enhance Iran’s heritage narrative.