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This article will be expanded with more detailed information shortly.
This article will be expanded with more detailed information shortly.
This article will be expanded with more detailed information shortly.
This article will be expanded with more detailed information shortly.
Iran’s cultural heritage minister, Seyyed Reza Salehi-Amiri, has called for urgent archaeological excavations at the ancient city of Istakhr, located near Persepolis. As the birthplace of the Achaemenid dynasty, Istakhr’s preservation is crucial amid threats from illegal digging. Salehi-Amiri emphasized the need for swift action to protect this historically significant site, urging efforts to list it as a UNESCO World Heritage site to enhance Iran’s cultural tourism and international standing. Istakhr showcases layers of settlement, significant artifacts, and reflects Iran’s rich historical narrative, highlighting the importance of continued archaeological research for understanding the past.
Iran’s Minister of Cultural Heritage, Seyyed Reza Salehi-Amiri, has invited prominent Brazilian footballers to visit Iran to promote its tourism. This initiative, discussed during a meeting with Brazil’s Deputy Minister of Tourism, Carlos Henrique Menezes, aims to leverage celebrity influence to showcase Iran’s attractions globally. Salehi-Amiri highlighted the historical 120-year diplomatic ties between Iran and Brazil and proposed a memorandum of understanding focused on tourism and medical tourism. Menezes emphasized the importance of correcting negative media narratives and increasing awareness of both countries’ tourist attractions, recognizing the cultural connection between their peoples, particularly through football.
Iran’s tourism industry has taken a significant step forward with a Memorandum of Understanding (MoU) signed between the Supreme Council of Free Zones and the Ministry of Cultural Heritage, Tourism, and Handicrafts. This agreement aims to enhance tourism, safeguard cultural heritage, and promote handicrafts in free zones, offering tax exemptions for investors. Key figures emphasized the potential of free zones as global tourism hubs. Plans include leveraging national and international resources, promoting Iran’s attractions globally, and developing investment packages. Kish Free Zone is highlighted as a growing tourist destination, while an international conference on investment is forthcoming to showcase opportunities.
On Friday, Tehran’s Time Museum hosted a vibrant water festival aimed at raising awareness about water conservation and its significance in Iranian architecture and gardens. Organized with the Iranian National Committee of ICOM, the event featured educational activities, including performances of the Shahnameh, traditional demonstrations on Qanat preservation, and poetry readings celebrating water’s role in Persian literature. Sara Reyhani emphasized the festival’s goal of instilling respect for water and nature in younger generations. The museum plans to launch weekly programs to explore themes like the impact of time on life and its representation in Iranian culture, reinforcing its commitment to cultural preservation.
Iran is enhancing its tourism sector by participating in five major international fairs across Iraq, Pakistan, Turkey, Azerbaijan, and Spain, led by Moslem Shojaei from the Ministry of Tourism. This initiative follows Iran’s recent involvement in the CITIE 2025 in Guangzhou, China. Upcoming events include exhibitions in Sulaymaniyah, Madrid, Istanbul, Karachi, and Baku from late 2025 to April 2026. The government will subsidize exhibition costs, aiming to improve Iran’s global tourism image and foster partnerships. By showcasing its rich cultural heritage and natural landscapes, Iran seeks to attract more international tourists and boost economic growth in the tourism sector.
On April 22, coinciding with National Earth Day, a significant cleanup event took place at Taq-e Bostan in Kermanshah province, led by Director Mohammad-Mehdi Feyzaghaei. Various NGOs and environmental advocates collaborated to clean the historic site and the nearby Khosrow Parviz Hunting Ground, aiming to promote environmental awareness and preserve this ancient monument. Taq-e Bostan, known for its Sassanid bas-reliefs and rich cultural heritage, features a picturesque lake and ancient trees. The initiative highlights the importance of community involvement in environmental stewardship, ensuring that both cultural landmarks and natural beauty are maintained for future generations.