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UN Tourism Chief Backs Iran’s Ambitious International Investment Guide Initiative
The UN Tourism chief, Zurab Pololikashvili, praised Iran’s commitment to enhancing its tourism investment landscape through recent reforms and initiatives promoting sustainable practices. In a letter to Iran’s Cultural Heritage Minister, he acknowledged transformative approaches and strategic initiatives, including the establishment of dedicated centers for investment and international affairs and an investment incentives package. Pololikashvili confirmed UNWTO’s readiness to assist in creating a tourism investment guide and noted Iran’s potential to leverage its rich cultural heritage, which includes 29 UNESCO World Heritage sites. These efforts aim to bolster Iran’s tourism economy and position it as a key player in the global market.
Big Data Revolutionizes Iran’s Nowruz Travel: Over 36 Million Trips Tracked!
During the Nowruz holidays, Iran experienced a remarkable increase in domestic tourism, with over 36 million trips logged from March 15 to April 4. Deputy Minister of Tourism Anoushirvan Mohseni-Bandpey highlighted this trend, reporting 36,519,671 trips and 60,970,523 overnight stays across various accommodations. Major tourist provinces included Mazandaran and Gilan, while cities like Mashhad and Shiraz were particularly popular. Notably, a 15% increase in school-based accommodations was observed. The Traveling Services Coordination Headquarters aims to enhance policy and authority in tourism matters. Environmental initiatives and road safety improvements were also emphasized, alongside efforts to promote accessibility and sustainability.
Ancient Qanat Defies Drought: 2,500-Year-Old Waterway Continues to Flow
The Qasabeh qanat, an ancient underground water system in Gonabad, Iran, has thrived for over 2,500 years, effectively maintaining its water supply amid droughts due to deep aquifers. Recognized as a masterpiece of traditional Iranian engineering, it is crucial for local communities. Preservation efforts have included infrastructure improvements and UNESCO recognition efforts since 2014. Plans for tourism development are underway, featuring a 2.7-kilometer route with significant historical sites. Mahmoudi emphasized sustainable management practices, highlighting that although many local qanats have dried up, Qasabeh remains operational, symbolizing resilience and cultural heritage amidst modern challenges.
Fars Province Shines as Top Destination for Cultural Tourism This Nowruz Holiday!
Fars province has emerged as Iran’s top cultural tourism destination during the Nowruz holidays, drawing significant visitor numbers to its historical sites. From March 20 to March 29, 2025, key attractions like the Tomb of Hafez and Persepolis welcomed tens of thousands of tourists. Fars, once the heart of the Achaemenid Empire, is rich in cultural heritage, historical landmarks, and poetic traditions, particularly in Shiraz, its capital. The increase in tourism not only boosts the local economy but also enhances appreciation for Iran’s historical legacy, positioning Fars as a prime destination for both domestic and international travelers.
Qom Set to Transform into a Premier Tourism Hub in Just Five Years, Announces Minister
Qom province plans to elevate its tourism profile, targeting special status within five years through infrastructure expansion and private sector support, as stated by Cultural Heritage Minister Seyyed Reza Salehi-Amiri during the Avaye Qom Hotel inauguration. The hotel, with 100 beds, symbolizes the growing tourism infrastructure. A new recreational complex, backed by private investment, aims to cater to youth needs. Emphasizing the importance of infrastructure for attracting tourists, Salehi-Amiri outlined ambitious growth targets of 25-30% in tourism. The activation of Qom Airport will enhance accessibility, positioning the province as a significant pilgrimage and tourism hub in Iran.
Direct Flights from Five Iranian Cities to Sharjah Reopen After Extended Suspension!
An Iranian airline has resumed flights to Sharjah, marking the first operation since the recent conflict with Israel began on June 13. The inaugural flight departed from Imam Khomeini International Airport, signaling a return to normalcy and restoring public confidence in air travel. Hormatollah Rafiei, head of Iran’s air travel association, noted the challenges faced during the conflict and emphasized the route’s popularity for business and leisure travelers. The airline plans to operate 14 weekly flights, enhancing connectivity and boosting tourism. This resumption is crucial for economic revival and cultural exchange, with hopes for further growth in the aviation sector.
